“It’s A Bitter Sweet JustFab-ny ” Win A Trip To Paris Become A JustFab Style Ambassador

Imagine being selected for an all expenses paid trip as well as being selected to be an Ambassador (an accredited diplomat sent by a country as its official representative to a foreign country) for the company JustFab. Now imagine that excitement being taken away because JustFab did not follow their own contest guidelines (see here) Screen Shot 2015-10-20 at 5.40.54 PMScreen Shot 2015-10-20 at 8.01.32 PM Screen Shot 2015-10-20 at 8.01.43 PM Screen Shot 2015-10-20 at 8.01.58 PM Screen Shot 2015-10-20 at 8.03.03 PM Screen Shot 2015-10-20 at 8.03.23 PM Screen Shot 2015-10-20 at 8.03.37 PM Screen Shot 2015-10-20 at 8.04.17 PM Screen Shot 2015-10-20 at 8.04.24 PM

The original winner, picked by Just Fab was InstantlyErica (see pictures below) Screen Shot 2015-10-21 at 4.39.29 AM12177809_157443217938193_865645774_n

JustFab and InstantlyErica received a lot of heated backlash for not following the guidelines of the contest. JustFab chose a second winner12166212_157443224604859_1592522439_n12167610_157443257938189_1720067047_n  (see below) and did not

compensate the original winner with a fair prize replacement or accommodation. It is speculated that InstantlyErica got shoe credits and a revoked trip to Paris. On top of that she was no longer the chosen Ambassador for the company because of the mistake JustFab made, which is not InstantlyErica’s fault that they chose her as the (first) winner . Since JustFab chose InstantlyErica as the original winner and they made the contest, they should know who all entered the contest are and how many pictures they entered.  Furthermore, they should have allowed an exception for there to be two winners for the contest because of the mishap in their choice.

Here are some of the comments from their Facebook and Instagram followers on the contest mishap


JustFab should have been more clear on specifications in their contest. They also should have told those who were entering the contest to have a sizable following on social media and have a profession in styling fashion.  That would have been fair to those who took time to enter in hopes of winning.  (See Below )

Screen Shot 2015-10-20 at 8.04.47 PMScreen Shot 2015-10-20 at 7.21.35 PM

The Entrants (those who entered the contest)

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